SD performs record-breaking credit checks with DataShed analytics

14 March 2017

DataShed MD Ed Thewlis says SD Taylor now has a “significant”advantage over its rivals.

DataShed MD Ed Thewlis says SD Taylor now has a “significant”advantage over its rivals.

Home credit company SD Taylor has partnered with analytics and data integration specialists at The DataShed to digitise its entire operation, reduce expenditure and achieve ambitious growth plans.

Solihull-based SD Taylor provides personal loans under its trading name, Loans at Home.

Ed Thewlis, MD at The DataShed, says the partnership with the firm is focused on two main objectives: implementing ultra-modern technology, and ensuring cost efficiency. “The software we have put in place has allowed SD Taylor to work more effectively than ever before, and they have also entrusted us with making financial recommendations in order to keep expenditure to a minimum,” he says.

The DataShed began by creating a fully automated credit decision platform for SD Taylor. It says this was capable of streamlining the decision-making process, and completing a range of complex checks and a scan of six years of credit history in a matter of seconds.

The DataShed says the current industry standard for the completion of an online credit check is around 30 seconds, whereas SD Taylor’s platform can deliver a decision in under five.

In addition, The DataShed also streamlined the company’s data architecture. It claims this digitisation process has minimised the likelihood of either data loss or fraud, enabling SD Taylor to react faster to market changes and reduce risk.

As a result, Thewlis says SD Taylor now has a “significant”competitive advantage over its rivals and is on course to achieving its business goals in the process.

He adds: “Over the course of our relationship, it has become clear that a number of SD Taylor’s competitors have spent millions of pounds on offerings with high technological footprints, whereas we have been able to provide a cutting-edge service for a fraction of the price.”